Less is More and More is Less

January 06, 2012

WEEK 13:

Less is more and more is less:

This is our last blog entry topic which is given by our honorable lecturer.

From this phrase “Less is more and more is less”, I understand that simple features grab the attention by the people very faster rather than complicated features full of attractive stuff. Most of the time, designers, architectures are used this strategy in their design. For example: if we are looking through some famous logo designs or any kind of designs, advertisements etc, we see every famous design has a simple outlook but expressing a great meaning and it is easy to understand for the audience because of simplicity of the design.

On the other hand, if the design is extraordinary, good looking but very complicated, although it is good looking but it is very tough to understand for audience.

There is a proverb “too many cooks spoil the broth”. So the less we used, the greater will be the design but the more we used, the messier will be the design.

Sometimes I also do this mistake of using too many things, for example: some of my works I used lots of colorful pictures just because I want to make my design attractive and at first look any one would say that its good but after showing to my lecturer, I understood that although it nice but it was looking messy and hard to focus on the one point. Now I understand why always designers prefer the simple design.

So the proper word for “Less is more” would be minimalism. Actually minimalism conveys the communication of simplicity.

Some of the Minimalist examples: